Our Expertise
Broman Battery Associates expertise is in the mobile and stationary Global Energy Storage segment. We believe that the total battery manufacturing capacity is undersized for the global market. Broman Battery Associates expertise fills a knowledge gap within small to medium sized manufacturers on how to meet the needs of export markets and how to position their business for growth and/or sale. Broman Battery Associates helps local management in understanding on how to optimally run a balanced manufacturing facility and distribution organization.
Our experience allows us to specialize in and collaborate to execute a 360-degree transformation within these small to medium sized entities where we improve efficiencies in facility operations, drive down costs and increase battery performance specifications. These results open the business up to new markets allowing for it to become globally competitive, and a much more valuable asset for the owners.
Our Services, Our Honor.
Strategic Planning
A missing step for a lot of companies. l. We help the client leadership to focus on a strategic vision in 5-year increments.
Comercialization
Factory optimization and evaluation for sale or right sizing to enhance cost and competitiveness.
New Plant design
We have been responsible for or deeply involved in the planning and building or renovation of numerous production facilities in around the world.
Equipment Sourcing & Supply
Broman has long-standing relationships with the top equipment manufacturers in the industry.
Sales & Marketing
The development of a unique value proposition for the target market is the foundation of what we do.
OEM Qualification
Broman Associates have been responsible for OEM Qualifications with virtually every major, midsize, and most specialty transportation and construction OEMs on 6 continents.
Enterprise & Brand Sale
If you are planning to sell your battery manufacturing business Broman can conduct a strategic assessment to identify non-capex or low-capex improvements that will enhance the Enterprise Value.
New Market Penetration
We can help you identify products, pricing and positioning to penetrate new markets with the path of least resistance.
Battery Brand Development
We have Brand Names available for your market: EVERLAST iconic American Brand; NEW START battery, everyone needs a NEW START.
Emerging Tech Integration
The battery industry is in its greatest state and pace of change in history. Nickel Zinc, AGM Designs and EFB products are very familiar to Broman Battery Associates and we are constantly monitoring the landscape of emerging technology for our customers.
Product engineering design
Product Engineering is a Broman specialty. Translating customer needs with existing manufacturing equipment is a careful balancing exercise. In optimizing one thing, another can be affected.
Supply chain management
Batteries require a closed loop supply chain focus. We are experts in this area. Lead recycling, global battery sourcing & supply. Broman and Associates have been deeply involved in these areas.
Broman Associates Past & Current Clients
• JCI / Clarios
• Reem Batteries Ltd. Oman
• Vulcan Batteries Israel
• Standard Batteries India Ltd.
• Nicco Batteries India Ltd.
• Amara Raja Batteries India Ltd.
• Namil Batteries Korea
• Global & Yuasa Batteries Korea Ltd.
• Matsushita Japan
• Shanghai Storage Batteries Ltd China
• Varta Batterien
• Tudor Group EU (Spain, Belgium, Portugal, Argentina)
• AKKU Hungary
• Sonnenschien Germany
• GoodYear de Chile
• MAC Columbia
• Enertec do Brasil
• Acumuladores Mexicanos (Accumex)
• Tecnova S.A. Ecuador
• Wirtz Manufacturing Co., Inc.
• AESir / ZAF Energy Systems, Inc.
Integrity is our core value.
"We are a comprehensive energy storage company. Our mission is to meet the growing need for energy storage and capitalize on underutilized capacity that is globally available. The requirements for energy storage are only going to increase, our mission is to help position our clients for growth in this segment. I have sat on both sides of the desk; first as a sales executive, and then as a Chief Supply Chain Leader. I understand the market dynamics and the buyer dynamics that must be considered to be successful. We strategize all we can to raise our clients’ enterprise value.” — Dennis Brown, Co-Founder
